Let’s get one thing straight—accessibility isn’t just ramps, elevators, or wider doors.

It’s also captions. It’s clear digital experiences. It’s communication that doesn’t assume everyone processes the world the same way. Yet in 2025, the majority of businesses, brands, and yes—even major public events—are still missing the mark.

As a disabled business owner, I’m tired of being left behind. Accessibility is good business—and brands that ignore it are breaking trust, not saving money.

Learn how Flodesk's alt text and link actions can make your emails accessible and inclusive, boosting engagement with all subscribers.

Last week I was pissed. FURIOUS.

It felt silly to be that mad. The reality is… I’m tired of minimizing my needs.

Do you want to know what set this off?

In our quest to navigate business and social situations with grace, we often turn to etiquette as a solution. Etiquette helps us establish, nurture, and manage our relationships, fostering relatability, trust, and approachability. It guides us to lead with integrity, confidence, consistency, and authenticity.

Building content everyone can use in one place is essential because it allows access to information and services for all individuals, regardless of their abilities, without having to take extra steps.